Having been the top-grossing game franchise in the U.S. Its portfolio of mobile games bring players of all ages and backgrounds together in moments of magic. With more than 200 million monthly active players 1 King's games resonate with players around the world. King continues to be a cultural phenomenon. King’s 20th year - an anniversary worth celebrating King, Inc, the leading interactive entertainment company behind the world-famous Candy Crush franchise, marks a commitment to players as it hits the 20th anniversary in 2023.